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Video Elon Musk has confirmed that today's SpaceX rocket explosion which destroyed a $200m satellite was caused by a cockup during fueling.…
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-- This feed and its contents are the property of The Huffington Post, and use is subject to our terms. It may be used for personal consumption, but may not be distributed on a website.
-- This feed and its contents are the property of The Huffington Post, and use is subject to our terms. It may be used for personal consumption, but may not be distributed on a website.
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In the 1990s, the number of juveniles in prison rapidly increased after a study came out called “The Superpredator Script,” which described a new breed of young criminals who needed to be treated as adults. Today, there are about 250,000 American children tried as adults per year. “The United States is the only country other than Somalia that sentences kids to die in prison,” says the founder of the Anti-Recidivism Coalition, Scott Budnick (who also produced the Hangover movie franchise). In this video, he discusses the consequences of trying juvenile offenders as adults and the need for nationwide reform.
If you want to win new work from new clients (new-new business), where do you start? The days of cold calling and persistence being effective tactics are long gone. Today's new business relationships need to be fostered in much the same way you'd start and nurture a personal relationship. You don't walk up to a complete stranger and ask them to marry you. So why would you do the same with a potential client?
Your approach should be to draw your new client towards you, before you start to approach them. If two people are moving towards each other, they are more likely to keep going and close the gap. They also meet as equals. When one person pursues another, on the other hand, this can set that person running in the same direction. The chase is energy sapping for both parties. It also risks putting the balance of power in any conversation in the hands of the person being chased, which is not good for the agency.
So how do you draw your new-new clients-to-be to you? There is a path that you could follow called Know, Like, Trust and Buy. Here are the stages, described briefly, with some actions that build your credibility at each stage and could move you to the next.
Stage 1: Know. Your clients-to-be need to get to know you. This step should be made gradually, consistently, memorably and be relevant to your clients. Ask, “What do my clients need to know for them?” They're not looking for a new agency so the things about you are less important. What would be useful to them? And of all of that, what is the link to you and what you do? What matters to your client? What matters to you? And where do they intersect?
Actions: Do some research and gather your answers to the above questions. What is going on in the sector? Who could you ask? What do you think about this? Turn your thinking into a regular newsletter or blog to send to your clients-to-be. Give it a name, and a brand. Focus it solely on them and their interests and concerns.
Stage 2: Like. Your clients-to-be start to like you. How do we get to like someone? We feel they have empathy with our situation. And us with theirs. We feel that they “get us”. They understand what's going on in our world. And what they say or show us is useful to us. How do you enable your client to learn something new about themselves, their sector?
Actions: Notice what is happening with your communication. Is there some evidence that your readers are liking what you are writing? If you use a trackable delivery system for your email you will be able to see who is starting to warm to you. Join a LinkedIn group where your client community gathers. Post a link to your piece along with a question. Send those people who open your communication a short thank you note and a bonus item.
Stage 3: Trust. Your clients-to-be start to trust you. This is a big move and the phase where you start to share more of you. There is likely to be some sort of personal contact, some sort of investment by you in the relationship. You might look to meet them at an event. Or you could invite them to an event that you are putting on, or attending around a theme of interest to them. There could be a telephone meeting. But this is not the opportunity for you to pitch or to pour on how brilliant you are. This is still about, building the relationship, inviting your client to talk, asking them “What do you think and what matters to you?” This is about being true and authentic to how you have communicated to this point. And then taking it to a personal level.
Stage 4: Buy. This may start to happen when you've done all of the above. And this is where you get the chance to demonstrate more overtly what you can do. This is where you will need to make sure that all of your evidence of past capability and process is ready to ensure that your approach pays off.
It can take a while to get to the buy stage because clients are people. They are not “buying decisions” or “budgets”. Any more than you are “someone who draws for a living” or a “computer operator”. This approach requires patience. When the opportunity to talk about you comes, you need to be ready, know what you are about and have a sound process in place to prepare and deliver a great presentation. If you've done the hard work to build the relationship to this point, you will have laid the foundations for proving that you're the partner they need.
John Scarrott will be talking about winning new business at this training workshop.
The post How to create new, new business appeared first on Design Week.
This week, Somerset House opened a new show dedicated to Icelandic songwriter Björk, using virtual reality and 360° video to trap the viewer within an immersive, musical experience.
While there are a few clunky, transitional phases to the exhibition moving between rooms, sitting down and scrambling around with headsets and earphones the show is an impressive depiction of how combining emotive music and inventive technology can create very powerful viewer experiences.
The show mainly focuses on songs from the musician's latest album Vulnicura, providing visitors with 3D music videos depicting Björk herself in both human form and as a strange, digital creature.
It's certainly an exhibition for Björk-lovers, but will also be inspiring and exciting for anybody interested in the latest applications of virtual and augmented reality, and 360° panoramic film.
Björk Digital runs at Somerset house until 23 October, and tickets are £15, or £12.50 concessions.
Alcopop brand WKD, known for its luminous colours and sugary sweetness, was redesigned by consultancy JKR this week, taking on a new “fun, exciting” concept.
The new look sees the brand ditch its embossed lettering for a cleaner typeface, coupled with a new exclamation mark motif, which looks to better align itself with its predominately 18-to-24-year-old audience.
The typography used is also transparent, allowing it to be used as a device for various “oil-painting-inspired” patterns, according to JKR. The bottles' caps also include a series of 1990s instant messaging-inspired emoticon motifs, which JKR says aims to increase the element of fun, but we assume also hopes to inspire some nostalgia in the brand's millennial drinkers.
The redesigned bottles will roll out with a range of four flavours in October, and with two low-calorie variants by the end of the year.
Furniture giant Ikea turned their hand to cookery this week, with a new dining space.
The pop-up Dining Club has been designed by Ikea's in-house team, and will open in London's Shoreditch on 10 September, and will be free for diners.
In typical Ikea fashion, the food's coming flatpacked diners will be able to attend masterclasses on topics such as Swedish Baking and Clean Eating, and will make their own meals.
The concept is based on encouraging people to spend time together through cooking and eating, Ikea says.
You can find out more about the dining experience here.
It was announced this week that the Channel 4 visual identity, the cover art for David Bowie's final album Blackstar and the Dreamland Margate theme park are all in the running for this year's Design Museum awards.
2016 marks the ninth edition of The Beazley Designs of the Year exhibition and awards programme, and sees a massive 70 designs shortlisted in categories including architecture, digital, fashion, graphics, product and transport.
All of the nominated designs will be included in one of the first exhibitions at the new Design Museum, set to open in London's Kensington in November.
A winner will be announced on 26 January 2017. You can view the full shortlist here.
Should you call in a professional writer to help with marketing, or should you have a go at crafting copy yourself?
This week, the Design Business Association's (DBA) head of services Adam Fennelow considers whether passion and expertise in the design field can equal, or even outweigh, professional writing skills.
For more insight, head here.
The post 5 important things that happened in design this week appeared first on Design Week.
Consultancy PWW has developed pharmaceutical company GlaxoSmithKline's (GSK) new research and development facility, Immersive Intelligent Manufacturing.
The new 697m2 “smart space” is designed to demonstrate how “state-of-the-art systems and technologies can be combined in a manufacturing line and environment”, according to the consultancy.
The IIM facility is being used to accelerate technology adoption within GSK, and includes internal and external spaces that are interconnected. The “sandpit”, for instance, encompasses workshops, manufacturing and collaboration areas.
Other design features include a changing room complete with augmented reality lab attire instruction and compliance, which indicates whether the user is dressed correctly or not.
Colour has been used to improve the functionality of the facility by identifying different areas within it, as well as being incorporated in the signage, graphics and user interfaces.
PKK's design allows for flexible use of the facility, which is considered necessary due to the range of outputs and research carried out there.
Remote working is also possible through the use of technology that helps to control and visualise the manufacturing data.
Head of GSK's IIM project, Patrick Hyett, says: “We wanted to build a facility we can point to and show the art of the possible.”
The post GlaxoSmithKline reveals new smart tech research space appeared first on Design Week.
Somerset House prides itself on its photography exhibitions but those expecting to see anything two-dimensional within the gallery's latest show will be in for a surprise.
Björk Digital is an exploration of songwriter Björk's 2015 album Vulnicura, using virtual and augmented reality, 360° video, soundscaping and cinema to create an immersive and emotionally stimulating experience.
The exhibition space is split up into eight rooms, each presenting a different virtual environment either through screens or headsets, from an Icelandic landscape to a cosmic view of the universe.
At the centre of each experience is Björk herself, either represented through film in human form, as a virtual creature or even as a body part, as one gruesome piece shows.
While this might seem a little egocentric, there's a point to it the exhibition's use of interactive technology forces viewers to become part of the singer's tormented story. Visitors don't walk around the space surrounded by other people, but are instead trapped in a box with the singer alone.
This turns the exhibition into a deeply personal performance, helping viewers better understand the singer's own emotions throughout the album, from heartache to anger, as Björk herself explains.
“There is something about the 360° staging which is very theatrical and dramatic,” she says. “When you put those goggles on your face, you're in a very theatrical world. As heartbreak is the oldest story there is, I felt it could take this sort of experimentation.”
At the start of the exhibition, visitors enter a room lined with two panoramic screens on opposite walls, playing a short film called Black Lake, which features a distressed Björk strewn across a rocky, volcanic landscape in Iceland. The film, originally commissioned by New York's Museum of Modern Art, is a gentle lull into the more enveloping, solitary experiences which follow.
One of the loneliest and most affecting performances of the show is Stonemilker VR, a lengthy nine-minute-long 360° music video, which disorientates the viewer as they wobblingly swivel round on a stool with a headset on to capture Björk as she circles them against a beach landscape.
Things get a lot weirder with Mouthmantra VR, a headset experience filmed from the inside of the musician's mouth, with teeth, tongue and tonsils twirling in full view as she sings.
Stranger still is Notget VR, directed by Warren Du Preez and Nick Thornton Jones, which sees Björk transform into a bizarre, moth-like creature. The piece requires users to stand rather than sit, allowing you to come within inches of Björk's perturbing, computerised form (or, more likely, back away).
While the majority of exhibits are ready-made interactive experiences packaged up for the audience, the Biophilia space is a more educational platform which lets users select their own journey through an iPad, experiencing different music, visuals, and explore different technologies and musical instruments used within Björk's work.
In fitting fashion with the rest of the show, Björk revealed herself at the private view of the exhibition in digital form. Through the use of a motion capture suit and streaming technology, she appeared on a projection screen as a spacey avatar which mimicked her movements, able to interact with the audience and answer questions.
While seeing Björk in the flesh or simply via video stream might have also done the job, this avatar was a scary demonstration of the growing capability of immersive technology, mirrored throughout the rest of the exhibition.
The show is an eclectic mix some of the digital installations set within a cosmic environment are far removed from reality, while the 360° films trap the viewer within a very real-life world. But all of them prove how, while music and film can be very affecting on their own, technology can enhance and attack a viewer's senses. Björk Digital shows that isolating people within a virtual, non-real environment can ironically incite a lot of real, human emotion.
Björk Digital runs until 23 October 2016 at New Wing, Somerset House, Strand, London WC2R 1LA. Tickets are £15, or £12.50 concessions.
The post Björk Digital: Bringing music to life through virtual reality appeared first on Design Week.
It's always there. The latest achingly cool project you've stumbled upon in this crowded creative industry of ours, confronting your confidence, making you feel like you need to tailor your own work according to what is cool and what you think they would want to see in a portfolio.
Then there's a moment when it becomes apparent that you've lost your creative identity and strayed away from those college dreams, directionless and disillusioned. That's where I found myself six months after graduation.
Unless you're very fortunate, making money is essential. I did my fair share of drawing faceless people in suits climbing ladders into money trees among other tired conceptual illustrations for early clients with the best intentions and decent budgets.
I held dear to my trust that they would be temporary, earning me the money to transition away from employment towards freelancing as an illustrator where I could be more effective in shaping my own destiny. The jobs that I really desired started to arrive when people saw my personal work, the stuff that is so easily abandoned in the face of fat salaries, trends, mortgages and that TV package.
The world is littered with examples of landmark projects born of expressions of individual experiences, drawing on the world around us. The Office was the product of Stephen Merchant and Ricky Gervais' comedic study on the world of middle management and one of the most successful self-initiated projects of all time.
I felt a tremendous sense of wonder as a seventeen year old, when Gorillaz arrived on the scene. Seeing what Jamie Hewlett and Damon Albarn had created made me yearn for the same belonging to something that I loved to do and was my own, despite having no clue where to begin. Some may have called that a fantasy for the young and naïve, but isn't that why we all wished to get into the creative industry in the first place?
I felt the same glowing feeling, a year removed from education, thanks to the roaring laughter in my shared studio when I presented a new illustration, featuring a boxing poster pitting Barack Obama against Hilary Clinton in what I called The Race v Sex Challenge. This was my way of expressing the dismay I felt with the media's persistent focus on the gender or Hilary and the skin colour of Barack.
It was in a meeting with the then design director of The Guardian, that my eyes were opened to the benefits of personal work. Flicking through my portfolio, featuring only one commissioned piece of work and 24 pages of self-initiated pieces, he stopped on The Race Sex challenge and told me that my angle on current affairs was different, funny and interesting. The self-initiated football work I created to show my knowledge was flagged as valuable too. To my surprise, I was working for The Guardian within a couple of months, despite an overwhelming competition field and vast inexperience.
After that, only the commissioned work I enjoyed creating made the portfolio, while many jobs that provided nothing more than money were ruthlessly omitted to avoid attracting similar jobs with no creative benefit. Over 50% of the portfolio were works I had self-initiated, just like the Race v Sex Challenge.
On episode 25 of my Arrest All Mimics podcast, creative agency Human After All discuss how Little White Lies started as a university project and ultimately brought in work for the BAFTAs.
I won my first job outside of editorial illustration, working on a Channel 4 television trailer for season 3 of Skins. A chance meeting with a director from the TV station led him to Tyson v Thatcher, a follow on from The Race Sex Challenge. He found the piece hilarious, daring and saw a playfulness and energy in the work that he felt Skins was crying out for.
The Skins work continued for three years, brought me great creative pleasure and elevated my name, bringing me positive press and other jobs in new fields. Now, with eight years experience, I continue to play, to explore new ideas and harness that precious asset we all possess which is a unique journey.
Client work is wonderful and essential, but it is the work we create simply because we want to, out of some deep-rooted necessity owed only to ourselves that embodies the truly refreshing and qualities most likely to attract the work we dream about at college.
Personal connects with a greater number of people while trends are forgotten very fast. The portfolio, no matter the discipline, is not just a showcase of what you've done or can do, but more importantly, has to be a statement of intent, packed with the ideas, honesty, oddity and originality found only in you.
Ben Tallon is a Design Week columnist, illustrator, art director and author of Champagne and Wax Crayons: Riding the Madness of the Creative Industries. He also hosts visual arts podcast Arrest All Mimics.
You can follow him on Twitter at @bentallon and see his portfolios at illustrationweb.com/bentallon and illustrationweb.com/tallontype.
You can read his Freelance State of Mind columns here.
The post Freelance State of Mind: The real value in self-initiated work appeared first on Design Week.
The nominees have been announced for the Design Museum's ninth annual exhibition and awards programme, the Beazley Designs of the Year.
Celebrating the best design from all over the world over the last 12 months, the nominees span six different categories, including architecture; digital; fashion; graphics; product and transport.
The 70 shortlisted designs feature everything from high profile ad campaigns like Apple's Shot on iPhone 6, to innovative solutions to the refugee crisis, such as a flat-pack refugee shelter designed by the IKEA Foundation.
HemingwayDesign's Dreamland Margate theme park is one of the nominees in the architecture category, while the Adidas x Parley running shoe made from illegal deep-sea gillnets and recycled ocean plastics is in the running for the product design prize.
The graphics nominees include the new Channel 4 identity created by 4Creative with Neville Brody and the artwork for the late David Bowie's final album, Blackstar, designed by Jonathan Barnbrook.
And the Lumos smart bicycle helmet is one of the shortlisted transport designs, comprising integrated lights, brakes and turn signals.
The nominated designs will form part of the Design Museum's exhibition programme when it moves to its new Kensington location in November. Sketches, physical designs, models and photography for all the nominees will go on display.
A winner will then be selected in each of the categories and an overall winner announced on 26 January 2017.
See the full list of nominees and find out more information about the awards here.
The post Design Museum reveals shortlist for Beazley Designs of the Year award appeared first on Design Week.
We asked you for images of modernist American architecture. From Chicago concrete to Palm Spring aesthetics, here is what you've discovered
I took this photo during a three month sabbatical spent across Japan and America. Chicago was our final port of call before flying home, and the architecture we saw there was an unexpected surprise and a delight. I hadn't realised the ‘corncob' towers were even in Chicago, though I recognised them from Wilco's “Yankee, Hotel Foxtrot” album cover. I took the photo from the Chicago river as we sailed past on an architecture tour boat. The guide explained how they were part of a wonderful utopian idea to have homes, parking, shops, an auditorium, offices and a marina all in one place to encourage Chicagoans to move back downtown. Hence their name Marina Towers.
Related: A man for Four Seasons: my goodbye to New York's modernist cathedral
Related: The world's weirdest skyscrapers in pictures
Continue reading...Social media puts an impossibly glossy shine on design, careers, and life in general. But let's be real about that perfectly-put together construction of ourselves we've curated online, says New York Times graphics editor Jennifer Daniel. In this talk, Daniel address the pressure of trying to be a great parent, while also putting in the hours required to be a great designer: “Are people afraid that we can't do it all?” Because the truth is, “Well, we can't do it all.”
Jennifer Daniel is a graphics editor at the New York Times. Her picture book, Space! is an exploration of science through information graphics and is pretty good. Buy it. If your kid likes it maybe you'll like her new book, The Origin of Almost Everything coming out in the Fall of 2016.
Team of scientists manning Ratan-600 telescope said the signal they believed at first to have originated from a distant star had a ‘probable terrestrial origin'
It was Earth all along: The team of scientists manning a huge radio telescope high in the Caucasus region have said that the signal they believed at first to have originated from distant star HD164595 was most likely the result of “terrestrial interference”.
Continue reading...the artist has mounted a 25-meter long former freight boat with a mirrored polyhedron sculptural form, which will navigate the water on a series of journeys throughout the month of september.
The post cyril de commarque sends mirrored fluxland art space down london's river thames appeared first on designboom | architecture & design magazine.
The V&A has announced its exhibition dedicated to the psychedelic jesters turned unhip stadium titans. Can they do another Bowie? Is it even art?
Has the V&A gone a veteran rock group too far? Will its Pink Floyd exhibition next year put the public into interstellar overdrive or leave us comfortably numb?
This grand old Victorian museum has sensationally expanded its audiences and horizons in recent years with exhibitions dedicated to Kylie Minogue, David Bowie and opening on 10 September the great psychedelic rock age of the late 1960s. While Kylie may be regarded as a camp fashion-pop detour, David Bowie Is... proved a massive critical and cultural success, helping to generate a timely comeback for the star and enthusiasm from artists who count among Ziggy's most passionate admirers.
Related: Wish you were here: V&A announces details of Pink Floyd exhibition
Continue reading...